Have you ever found yourself humming along to a catchy jingle, only to realize it's from a carpet commercial? If you're like most people, the Empire Today commercials are probably stuck in your head, and you might even wonder, "Who is that guy?" Well, guys, you're not alone! This article dives deep into the world of the Empire Today commercials and uncovers the mystery behind the famous spokesperson.

The Iconic Empire Today Commercials

Empire Today has become a household name, largely due to its memorable and frequently aired commercials. These commercials are known for their simple yet effective format: showcasing a variety of flooring options, highlighting the company's quick installation services, and, of course, featuring a charismatic spokesperson. But what makes these commercials so effective? It's the combination of a catchy jingle, the promise of convenience, and the familiar face that represents the brand. The commercials often feature the tagline "Empire Today, 800-588-2300, Empire Today!" which is so ingrained in pop culture that it has been parodied and referenced countless times.

Catchy Jingle

The jingle itself is a masterpiece of advertising. It's simple, repetitive, and easy to remember. The use of a phone number in the jingle is a classic advertising technique that helps to reinforce the brand's contact information in the viewer's mind. The jingle is so effective that many people can recall it even if they haven't seen the commercial in years.

Promise of Convenience

Empire Today's commercials also emphasize the convenience of their services. They promise quick installation, often within the next day, which is a major selling point for busy homeowners who don't want to deal with the hassle of a lengthy renovation project. The commercials showcase a variety of flooring options, allowing viewers to see the possibilities for their own homes.

Familiar Face

And then there's the spokesperson, the face of Empire Today. Over the years, several actors have taken on this role, each bringing their own style and personality to the commercials. But who are these actors, and what makes them so memorable? Let's find out!

Unmasking the Empire Today Spokesperson

The main Empire Today commercial guy that most viewers recognize is Lynn Hauldren. He wasn't just an actor; he was a key part of Empire Today's identity for many years. Hauldren, with his friendly demeanor and approachable look, became synonymous with the brand. But there’s more to his story than just selling carpets.

Lynn Hauldren: The Face of Empire Today

Lynn Hauldren was born in Chicago in 1932. His journey with Empire Today began in the 1970s, and he quickly became the company's most recognizable spokesperson. Hauldren's background wasn't just in acting; he was also a composer and jingle writer. In fact, he was the one who wrote the famous "800-588-2300" jingle that has become so iconic. His creation was a game-changer for Empire Today, turning a simple phone number into a memorable and catchy tune that helped propel the company to national recognition. Hauldren's genius wasn't just in his ability to write a catchy jingle; it was also in his understanding of how to connect with viewers on a personal level.

Hauldren's portrayal of the Empire Today man was that of a friendly, trustworthy neighbor. He spoke directly to the audience, explaining the benefits of Empire Today's services in a clear and concise manner. His delivery was always enthusiastic and genuine, making viewers feel like they could trust him and the company he represented. Hauldren's charisma and authenticity were key to his success as the Empire Today spokesperson.

Sadly, Lynn Hauldren passed away in 2011, but his legacy as the face of Empire Today lives on. His contribution to the company's success is immeasurable, and his jingle continues to be a part of popular culture. Even today, years after his passing, people still associate the "800-588-2300" jingle with Empire Today, a testament to Hauldren's lasting impact.

Other Empire Today Spokespeople

While Lynn Hauldren is the most recognizable face of Empire Today, he wasn't the only actor to represent the brand. Over the years, several other actors have taken on the role of the Empire Today spokesperson, each bringing their own unique style and personality to the commercials. These actors have helped to keep the commercials fresh and engaging, ensuring that the brand remains relevant to a wide audience.

One notable spokesperson was Dean Richards, a well-known entertainment reporter in Chicago. Richards brought his signature wit and charm to the commercials, making them even more entertaining. His appearances helped to broaden the appeal of Empire Today, attracting viewers who may not have been interested in flooring before. Other actors have also stepped into the role, continuing the tradition of having a friendly and approachable face represent the brand.

The Enduring Appeal of Empire Today Commercials

So, what is it about the Empire Today commercials that makes them so memorable and effective? It's a combination of factors, including the catchy jingle, the promise of convenience, and the familiar face of the spokesperson. These commercials have become a part of popular culture, and they continue to be a successful marketing tool for Empire Today.

Simplicity and Consistency

The Empire Today commercials are known for their simplicity and consistency. They follow a formula that has proven to be effective over the years: showcase the product, highlight the benefits, and feature a friendly spokesperson. This consistency helps to reinforce the brand's message and makes the commercials instantly recognizable.

Humor and Relatability

Many of the Empire Today commercials also incorporate humor, making them more engaging and entertaining to watch. The commercials often poke fun at the challenges of home improvement, making them relatable to a wide audience. This humor helps to break through the clutter of advertising and makes the commercials more memorable.

The Power of a Spokesperson

The use of a spokesperson is a key element of the Empire Today commercials' success. A familiar face helps to build trust and credibility with viewers. When viewers see the same person representing the brand over and over again, they begin to associate that person with the company. This association can be very powerful, as it can influence viewers' purchasing decisions.

Conclusion

The Empire Today commercials have become an iconic part of American culture. Whether you love them or hate them, there's no denying their effectiveness. And while Lynn Hauldren may be the most recognizable face of the brand, the legacy of the Empire Today commercials lives on through the catchy jingle, the promise of convenience, and the enduring appeal of a familiar face. So, the next time you find yourself humming "800-588-2300, Empire Today!", remember the man behind the jingle and the impact he had on the company's success. You've learned who he is, guys!